Tickle Mailer

Product Introduction

1. Tickle Mailer is a Gmail add-on that enables users to design, schedule, and execute automated email sequences natively within Gmail without requiring external platforms. It integrates directly into the Gmail interface, allowing users to create multi-step campaigns, personalize content, and manage attachments while leveraging Google Drive for storage.
2. The core value of Tickle Mailer lies in its ability to streamline email outreach workflows by eliminating the need for third-party tools, reducing context switching, and enabling granular control over campaign execution directly within a familiar Gmail environment.

Main Features

1. Native Gmail Sequence Automation: Users can build multi-email sequences with customizable delays between messages, schedule send times, and track progress entirely within Gmail’s interface. Sequences execute automatically through Gmail’s infrastructure without requiring API integrations.
2. Advanced Personalization Engine: Supports dynamic merge fields (e.g., {{firstName}}) and spintax syntax (e.g., {Hi|Hello|Greetings}) to generate unique email variants, improving open rates while maintaining compliance with anti-spam filters. Personalization tokens are processed during send-time for real-time customization.
3. Integrated Attachment Management: Automatically uploads email attachments to Google Drive and embeds them as inline images or downloadable files, with Pro users allowed up to 10 attachments per email. Drive storage limits determine campaign capacity, with ~100 emails typically consuming 1GB of storage.

Problems Solved

1. Eliminates Platform Fragmentation: Addresses the inefficiency of using separate CRM or email automation tools by centralizing sequence creation, scheduling, and sending within Gmail. Users avoid data silos and maintain all campaign history in their Gmail Sent folder.
2. Serves Sales and Marketing Teams: Specifically designed for professionals conducting cold outreach, follow-ups, or drip campaigns who require lightweight automation without complex CRM setups. Ideal for freelancers, small businesses, or departments with budget constraints.
3. Simplifies Compliance and Storage: Resolves attachment management challenges by auto-saving files to Drive, ensuring compliance with email size limits while providing audit trails. Pro users gain scalable storage-based scheduling, avoiding rigid per-seat pricing models.

Unique Advantages

1. Deep Gmail Integration: Unlike browser-based extensions or standalone platforms, Tickle Mailer operates as a native Gmail add-on with direct access to compose windows, drafts, and sent items, ensuring full compatibility with Google Workspace security protocols.
2. Storage-Linked Pro Tier: Pro subscriptions allocate campaign capacity based on available Drive storage instead of fixed email quotas, enabling users to scale usage by upgrading Drive plans. This contrasts with competitors’ fixed monthly email limits.
3. No-Code Automation Builder: Combines spintax randomization and merge fields without requiring scripting knowledge, while sequence exports to Google Docs provide instant campaign documentation for compliance or team collaboration.

Frequently Asked Questions (FAQ)

1. How does Tickle Mailer handle email storage limits? Campaign capacity for Pro users is calculated dynamically based on available Google Drive space, with approximately 100 emails consuming 1GB. Users can increase capacity by upgrading their Drive storage plan independently.
2. Can spintax variants trigger spam filters? The tool processes spintax locally within Gmail’s infrastructure, maintaining consistent sender reputation while generating unique content variants. Open/click rates remain tied to the user’s Gmail account history.
3. How are sequence summaries exported to Google Docs? Upon sequence completion, Tickle Mailer auto-generates a timestamped Doc containing email content, send times, and recipient lists, which is saved to Drive and optionally emailed to the user. Manual exports are available via the add-on menu.