// THE WALL //

Product Introduction

1. // THE WALL // is a global social platform with a single, permanent feed where every post increases in cost for all subsequent users, using a fictional currency called Ø.
2. The product challenges traditional social media dynamics by enforcing financial and permanence constraints, transforming voice into a scarce resource tied to escalating costs.

Main Features

1. The platform operates on a globally shared feed where each new post raises the mandatory cost of posting by Ø1, starting at Ø1 and increasing indefinitely.
2. All posts are immutable, irreversible, and permanently displayed in chronological order, with no options for deletion, editing, or algorithmic curation.
3. The system eliminates ads, algorithms, and user profiles, focusing solely on a unified stream of posts governed by pure economic escalation.

Problems Solved

1. Traditional social media incentivizes low-value content through free posting and algorithmic amplification, whereas The Wall forces users to weigh the financial impact of every utterance.
2. The product targets individuals seeking to amplify high-stakes messages and observers analyzing behavioral economics in a controlled, consequence-driven environment.
3. Use cases include activists broadcasting irreversible statements, artists creating timestamped cultural artifacts, and researchers studying scarcity-driven communication patterns.

Unique Advantages

1. Unlike platforms with free or flat-fee posting models, The Wall’s cost-escalation mechanic creates a self-regulating system where early participation directly impacts latecomers’ costs.
2. The absence of user profiles or engagement metrics ensures posts are judged solely by their Ø-denominated value, decoupling influence from follower counts or virality.
3. Competitive differentiation stems from the irreversible ledger-like feed structure, which combines blockchain-inspired permanence with behavioral economics principles untested in mainstream social apps.

Frequently Asked Questions (FAQ)

1. What is Ø? Ø is a fictional currency exclusive to The Wall, representing posting rights without real-world monetary value or exchangeability outside the app.
2. How does the cost escalation work? Every new post increases the global posting cost by Ø1 (e.g., first post costs Ø1, next Ø2, then Ø3), creating cumulative financial barriers for later participants.
3. Why enforce permanence and no edits? Immutability ensures each post carries irreversible consequences, aligning with the experiment’s goal to study accountability in digital communication.