Product Introduction
- Beplan is a social media scheduling tool designed to streamline content planning, customization, and publishing across multiple platforms through a unified visual calendar and workflow system.
- The core value of Beplan lies in its ability to eliminate repetitive scheduling tasks, reduce platform-specific content adjustments, and simplify collaboration for teams and agencies managing cross-platform social strategies.
Main Features
- Quick Fill Smart Scheduling: Automatically populates weekly or monthly posting slots with pre-approved content, enabling bulk scheduling in seconds by setting ideal posting times once and marking content as "ready" for reuse.
- Per-Platform Customization with Native Previews: Allows users to draft a single post and then fine-tune captions, images, and settings for each social network while viewing pixel-perfect previews to ensure platform-specific optimization.
- Media Vault with Usage Tracking: Provides a centralized library for bulk uploading, tagging, and tracking media assets, including visibility into which assets have been used and the ability to link them to new posts with one tap.
Problems Solved
- Manual Scheduling Inefficiency: Addresses time-consuming slot-by-slot scheduling by enabling bulk actions and recurring post automation, reducing weekly planning time by 20% or more.
- Content Fragmentation for Multi-Platform Campaigns: Solves the challenge of adapting single posts for diverse networks by offering native previews and per-platform editing within a unified interface.
- Client Collaboration Bottlenecks: Streamlines feedback and approvals through threaded review workflows and upcoming client-ready share links, minimizing back-and-forth communication delays.
Unique Advantages
- Kanban-Driven Workflow Integration: Combines a visual board for content ideation (draft, review, schedule) with a calendar view, a feature absent in competitors like Buffer or Later, to align creative processes with publishing timelines.
- Cost-Effective Pricing Model: Charges $1.87 per connected network compared to Buffer ($6) or Later ($2.78), with unlimited posts and no paywalls for core features like approval workflows or multi-user access.
- Threaded Post Support for X (Twitter): Enables creation and scheduling of Twitter/X threads natively, a capability not fully supported by most competitors without third-party integrations.
Frequently Asked Questions (FAQ)
- What social media platforms does Beplan support? Beplan supports all major networks including Instagram, Facebook, X (Twitter), TikTok, LinkedIn, Pinterest, YouTube, and Threads, with native integrations for auto-publishing where API access permits.
- Is Beplan available on mobile? Beplan is currently web-only, but its responsive design adapts to mobile browsers, and native mobile apps are under development for 2024.
- Does Beplan offer auto-posting or reminders? Auto-publishing is available for platforms with open APIs (e.g., Instagram, Facebook), while platforms like LinkedIn and X (Twitter) require manual approval due to API restrictions.
- When will client approval workflows launch? Client Approval Workflow is slated for Q3 2024, with beta access available to annual subscribers starting June 2024.
- How does Beplan handle media storage limits? Media Vault tiers range from 5 GB (Free) to 750 GB (Agency), with asset versioning and usage analytics to optimize storage efficiency.
