Straighty.app

Product Introduction

1. Straighty.app is a posture correction application that uses a device's built-in camera to monitor and improve sitting posture in real time without requiring wearable devices. It leverages computer vision technology to analyze body alignment and provides immediate feedback through alerts when poor posture is detected. The app includes guided yoga exercises with camera-based form tracking to enhance flexibility and reduce musculoskeletal strain.
2. The core value of Straighty.app lies in its ability to prevent chronic posture-related health issues through non-invasive, privacy-focused monitoring and actionable interventions. It eliminates dependency on external hardware by utilizing existing device cameras, making posture management accessible and cost-effective. The app aims to boost productivity and physical well-being for users with sedentary lifestyles.

Main Features

1. Real-Time Posture Tracking: Straighty.app employs advanced camera-based algorithms to detect slouching, hunching, or neck strain by analyzing shoulder/head positioning relative to the screen. Users receive instant audio/visual alerts when deviations from optimal posture exceed customizable thresholds. The system operates locally on the device, ensuring no posture data is transmitted externally.
2. Guided Yoga with Form Feedback: The app offers 5-15 minute yoga routines targeting back, neck, and shoulder tension, using camera tracking to assess exercise execution accuracy. Real-time corrections are provided for poses like Cat-Cow or Seated Spinal Twist through on-screen overlays. Session intensity adapts based on user fatigue levels detected via movement patterns.
3. Workspace Adaptation: Straighty.app automatically calibrates to individual desk setups by scanning monitor height, chair distance, and keyboard placement during initial setup. It provides ergonomic suggestions like screen tilt adjustments and maintains posture baselines even when users change seating positions temporarily.

Problems Solved

1. Chronic Posture Degradation: The app addresses the gradual development of kyphosis, tech neck, and lower back pain caused by prolonged sitting during computer use. It prevents spinal misalignment by enforcing consistent posture checks every 10-30 minutes (user-configurable).
2. Remote Workers and Office Professionals: Primary users include remote employees, gamers, and students who spend 4+ hours daily at desks. The solution is particularly valuable for hybrid workers lacking corporate ergonomic support.
3. Post-Meeting Slump Correction: After extended video calls where users lean toward cameras, Straighty.app detects residual forward head posture and triggers recovery stretches. It also intervenes during late-afternoon productivity dips when users typically slouch due to fatigue.

Unique Advantages

1. Hardware Independence: Unlike competitors requiring clip-on sensors or smart chairs, Straighty.app functions solely through macOS-compatible cameras (including external webcams). This reduces entry costs by 80-300% compared to wearable alternatives.
2. Context-Aware Alerts: The app suppresses notifications during active typing periods to avoid disrupting workflow, resuming posture checks during idle moments. Machine learning models distinguish intentional leaning (e.g., reaching for documents) from harmful habitual slouching.
3. Local Data Processing: All posture analysis and yoga feedback occur on-device using Core ML frameworks, complying with GDPR and eliminating cloud dependency. Users can export posture trend reports as encrypted PDFs for physiotherapist consultations.

Frequently Asked Questions (FAQ)

1. What devices are compatible with Straighty.app? Straighty requires macOS 15.0 or later with any Apple Silicon Mac (M1/M2/M3 chips) due to real-time processing demands. It supports built-in cameras and USB-connected webcams with 720p minimum resolution.
2. How does Straighty protect my privacy during posture tracking? The app processes all video data locally without cloud uploads, and camera access is disabled when the app runs in background mode. Posture metrics are stored in Apple’s Secure Enclave with optional end-to-end encryption.
3. Is there a subscription fee for premium features? No, Straighty.app operates on a one-time purchase model with free lifetime updates for posture algorithms and yoga routines. Advanced corporate plans with team analytics are available for enterprise users.
4. Can Straighty replace ergonomic office equipment? While not a substitute for proper chairs/desks, the app complements existing setups by enforcing consistent posture habits. It provides actionable data to optimize equipment positioning through its workspace scan feature.
5. Does the yoga module require floor space? All exercises are designed for seated/desk-friendly execution, focusing on upper-body mobility. The camera tracks arm angles and spinal curvature within a 60-100cm range from the device.