1UP

Product Introduction

1. 1UP is a shared habit journal application designed for iOS devices that enables users to build habits collaboratively with close friends through a social interface. It combines habit tracking with group accountability, focusing on shared progress rather than individual streaks. The app emphasizes storytelling through habit journeys, capturing successes, setbacks, and daily efforts in a unified feed.
2. The core value of 1UP lies in transforming habit-building from a solitary task into a socially reinforced experience. It prioritizes meaningful connections by allowing users to share progress, celebrate wins, and receive motivation from trusted peers. This approach aims to increase habit sustainability by leveraging group dynamics and emotional support.

Main Features

1. The app provides a shared journal interface where users and friends can post habit updates, photos, or videos, creating a collaborative timeline of progress. Updates are organized in a Smart Feed that highlights key milestones and contextualizes daily efforts.
2. A Friend Notification Center sends real-time alerts when friends complete habits, skip tasks, or post reflections, ensuring active engagement. Notifications include daily reminders to log habits and weekly summaries of group progress.
3. Privacy-focused design limits data sharing to selected friends, with granular controls over which habits are visible. The app integrates with iOS-native features like Contacts and Photos while storing data locally on devices unless explicitly shared.

Problems Solved

1. 1UP addresses the lack of emotional context in traditional habit-tracking apps, which often reduce progress to impersonal checklists. It replaces virtual streaks with narrative-driven updates that reflect real-world challenges and achievements.
2. The target user group includes individuals aged 13+ who struggle with self-accountability but thrive in small, trusted social circles. It particularly appeals to fitness groups, study partners, and creative collaborators seeking mutual support.
3. Typical use cases involve friends coordinating morning routines, coworkers maintaining wellness challenges, or couples tracking shared goals like hydration or meditation. Groups can view each other’s completion rates, comment on updates, and reset streaks collectively after setbacks.

Unique Advantages

1. Unlike competitors such as Habitica or Streaks, 1UP exclusively focuses on small-group interactions rather than public communities or solo tracking. It prohibits anonymous groups, ensuring accountability stems from real-life relationships.
2. The Smart Feed algorithm prioritizes meaningful moments (e.g., recovering after a 3-day skip) over rote completions, using timestamps and user engagement metrics. This differs from chronological feeds in similar apps.
3. Competitive advantages include iOS-exclusive optimization for Handoff between iPhone, iPad, Mac, and Apple Watch, with Vision Pro compatibility planned. The 85.6 MB install size ensures lightweight operation compared to feature-bloated alternatives.

Frequently Asked Questions (FAQ)

1. What data does 1UP collect from my contacts?
   1UP accesses phone numbers and names solely to identify friends already using the app, with explicit user consent required. Contact data is not stored on servers and is encrypted locally using Apple’s Core Data framework.

2. Is 1UP available for Android or web browsers?
   No, the app is currently optimized exclusively for iOS 13.0+ and macOS 11.0+ devices with Apple Silicon chips. A web version is not planned due to focus on native iOS ecosystem integration.

3. How do I invite friends who aren’t on 1UP yet?
   Users can send SMS invitations via in-app prompts, which generate a referral link with automatic device recognition. Invitees receive a 3-day trial of premium features upon joining, including custom habit icons and video uploads.

4. Are habit journals visible to all app users?
   No, journals are private by default and only shared with manually approved friends. Users can create separate journals for different friend groups, each with configurable privacy settings.

5. How does the app handle skipped habit days?
   1UP replaces punitive streak counters with a “rebound tracker” that highlights recovery patterns. Friends receive nudges to encourage restarting habits, and skipped days are displayed as neutral events in progress charts.