11.ai by ElevenLabs

Product Introduction

1. 11.ai by ElevenLabs is a voice-first AI assistant designed to execute actionable tasks through integration with productivity tools via the Model Context Protocol (MCP). It combines conversational AI with real-world workflow automation, enabling users to complete complex actions like task management, research, and communication using natural voice commands.
2. The core value lies in bridging the gap between voice interaction and tangible productivity by allowing AI to directly manipulate third-party tools, transforming verbal instructions into automated workflows across connected platforms.

Main Features

1. The assistant integrates with MCP-enabled tools like Linear, Perplexity, Slack, and Notion to perform actions such as creating project tickets, summarizing research, or retrieving team communications through voice commands.
2. It offers access to over 5,000 prebuilt voices and custom voice cloning, enabling personalized auditory interactions while maintaining ultra-low latency (<800ms) for real-time conversational responsiveness.
3. Built-in Retrieval-Augmented Generation (RAG) and automatic language detection allow context-aware responses across multilingual environments, with enterprise-grade security including HIPAA compliance and granular permission controls for tool integrations.

Problems Solved

1. Traditional voice assistants lack the ability to execute multi-step actions in external systems, limiting their utility to basic Q&A rather than workflow automation.
2. The product targets professionals managing complex tool stacks (e.g., developers, project managers, sales teams) who require hands-free automation of repetitive tasks across multiple platforms.
3. Typical scenarios include dynamically planning workdays by syncing calendar events with project management tools, automating customer research through real-time data analysis, and streamlining cross-platform communication without manual app switching.

Unique Advantages

1. Unlike conventional voice assistants, 11.ai implements MCP as a standardized protocol for API integrations, enabling consistent interaction patterns across disparate tools while maintaining security through OAuth2 and scoped permissions.
2. The platform uniquely combines ElevenLabs' proprietary speech synthesis (v3 model) with conversational AI capable of maintaining session context across voice/text modalities and sequential tool interactions.
3. Competitive differentiation comes from enterprise-ready architecture supporting custom MCP server integration, HIPAA-compliant data handling, and multimodal interaction capabilities that maintain conversational state during complex workflows.

Frequently Asked Questions (FAQ)

1. How does MCP integration ensure data security? All connections use encrypted OAuth2 with scoped permissions, allowing administrators to define precise access levels for each integrated tool while maintaining audit logs of AI-initiated actions.
2. Can 11.ai connect to internal company tools? Yes, the platform supports custom MCP server implementations, enabling integration with proprietary APIs or legacy systems through standardized authentication and action templates.
3. What languages does the voice assistant support? Automatic language detection handles 29 languages natively, with RAG-enhanced contextual understanding that adapts to industry-specific terminology across supported integrations.