Siteline

Product Introduction

1. Definition: Siteline is an AI traffic analytics and search optimization platform (technical category: SaaS for growth analytics) that tracks, analyzes, and optimizes interactions between AI agents/bots and websites. It identifies traffic sources like OpenAI, Anthropic, and Perplexity crawlers while measuring how bot visits convert into human referrals.
2. Core Value Proposition: Siteline exists to transform untraceable AI agent traffic into actionable growth insights, enabling businesses to optimize content for AI search visibility, increase organic traffic, and capitalize on the 30% of web traffic now generated by non-human visitors. Primary keywords: AI traffic analytics, AI search optimization, agentic web visibility.

Main Features

1. Agent Analytics:

   • How it works: Uses HTTP API integrations (Cloudflare, Vercel, WordPress) to track bot/agent visits by platform (e.g., ChatGPT, Claude), page, and topic. Identifies crawl patterns and correlates them with human referral traffic via session stitching.
   • Technologies: Real-time event processing (handles 1M–20M+ events/month), user-agent fingerprinting, and behavioral clustering.

2. Visibility Tracking:

   • How it works: Monitors ranking performance for critical AI prompts (e.g., "best A/B testing tools") across platforms. Tracks contextual positioning (e.g., citations vs. summaries) and share of voice against competitors.
   • Technologies: NLP-driven prompt analysis, SERP scraping, and competitive gap identification.

3. Citation Monitoring:

   • How it works: Maps which external domains (Reddit, Wikipedia) and internal pages AI agents reference in responses. Flags "unmentioned" gaps and tracks citation velocity.
   • Technologies: Webmention parsing, backlink validation, and domain authority scoring.

4. Tailored Recommendations:

   • How it works: Generates data-driven SEO actions (e.g., "Create comparison guides for high-visibility prompts") with effort/impact scoring. Prioritizes fixes like technical optimizations or content expansion.
   • Technologies: Machine learning-based gap analysis, competitive benchmarking.

Problems Solved

1. Pain Point: Businesses lose revenue opportunities because 30% of AI agent traffic is invisible in tools like Google Analytics, creating blind spots in content strategy and technical SEO. Keywords: invisible AI traffic, untracked bot visits.
2. Target Audience:
   • Growth marketers at SaaS companies (e.g., "Head of Marketing at document-heavy platforms").
   • SEO agencies managing multiple clients.
   • Product managers needing AI-ready content ingestion.
3. Use Cases:
   • Diagnosing why key pages (e.g., pricing, documentation) aren’t cited by AI agents.
   • Converting AI bot visits into human sign-ups by optimizing cited content.
   • Auditing Cloudflare configurations blocking AI crawlers.

Unique Advantages

1. Differentiation: Unlike traditional SEO tools (Semrush, Ahrefs), Siteline analyzes actual AI agent behavior—not simulated searches—providing unbiased data on crawler activity, citation patterns, and conversion paths. Competitors lack bot-specific traffic attribution.
2. Key Innovation: Patented agent session stitching technology links bot visits to downstream human referrals, revealing the full AI-to-human conversion funnel. This enables precise optimization for "agentic web" visibility.

Frequently Asked Questions (FAQ)

1. How does Siteline track AI traffic vs. Google Analytics?
   Siteline uses agent fingerprinting and platform-specific signatures (e.g., OpenAI’s crawler headers) to detect bot visits, while Google Analytics misclassifies them as direct traffic or ignores them.

2. Can Siteline improve my ChatGPT visibility?
   Yes. By monitoring which pages ChatGPT crawls and cites, Siteline identifies content gaps (e.g., missing comparisons) and technical issues (e.g., blocked resources) hurting your visibility in AI responses.

3. Is Siteline suitable for e-commerce sites?
   Absolutely. It tracks AI agent interactions with product pages, revealing how bots influence purchase research (e.g., "best budget headphones") and drive human referral traffic to conversion points.

4. Does Siteline work with Next.js or SSR sites?
   Yes. It supports server-side rendering (SSR) frameworks like Next.js via API integrations, ensuring accurate tracking of AI crawlers that bypass client-side analytics.

5. How does pricing scale for agencies?
   Agency accounts enable multi-client dashboards, custom competitor tracking per client, and shared recommendation libraries. Scale/PRO plans include Slack support and unlimited website integrations.