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Repaint

Build a website by chatting with AI

2026-02-20

Product Introduction

  1. Definition: Repaint is an AI-powered website builder (SaaS category) that constructs fully designed, multi-page websites through conversational interviews. It combines natural language processing (NLP), web scraping, and generative AI to automate site creation.
  2. Core Value Proposition: Repaint eliminates manual website development by using AI to handle research, design, and coding—delivering custom sites 10x faster than traditional builders like Wix or Squarespace.

Main Features

  1. Conversational AI Interview:
    • How it works: Users describe their business via chat; Repaint asks contextual follow-up questions using NLP to clarify requirements.
    • Technology: GPT-4 architecture for dynamic dialogue, integrated with SERP APIs to scrape and validate business data.
  2. Reference-Based Design Matching:
    • How it works: Users provide URLs or images as design inspiration; Repaint’s CV algorithms analyze color schemes, layouts, and UI patterns to replicate styles.
    • Technology: Computer vision (OpenCV) and style-transfer algorithms.
  3. Legacy Site Importer:
    • How it works: Directly imports content/structure from existing websites via URL, using DOM parsing to preserve SEO metadata and content hierarchy.
    • Technology: Headless browser (Puppeteer) for rendering and data extraction.

Problems Solved

  1. Pain Point: Reduces website creation from hours/days to minutes for non-technical users, solving "blank canvas paralysis" in no-code tools.
  2. Target Audience:
    • Small business owners needing marketing sites
    • Freelancers creating client portfolios
    • Marketing teams requiring rapid campaign landing pages
  3. Use Cases:
    • Rebranding: Match new sites to competitor design references.
    • Legacy Migration: Import and modernize outdated sites in one step.
    • MVP Launches: Generate investor-ready business websites under 10 minutes.

Unique Advantages

  1. Differentiation:
    • Vs. Squarespace/Wix: Repaint’s AI constructs entire sites autonomously (vs. manual drag-and-drop).
    • Vs. Replit/Lovable: Focuses purely on business websites (no coding/complex apps), with flat pricing instead of per-request fees.
  2. Key Innovation: Proprietary "design fingerprinting" technology that converts visual references (images/URLs) into responsive HTML/CSS templates.

Frequently Asked Questions (FAQ)

  1. Can Repaint create e-commerce websites?
    No—Repaint specializes in informational and marketing websites. E-commerce functionality requires third-party platform integration.
  2. How does Repaint ensure my AI website doesn’t look generic?
    It combines business-specific interview data, web research, and user-provided design references to tailor layouts, avoiding template repetition.
  3. What are Repaint’s pricing details?
    Free tier for site generation/editing; Premium costs $30/month ($24 annually) for custom domains, advanced edits, and badge removal.
  4. Does Repaint support custom domain publishing?
    Yes—Premium users connect domains via DNS settings for instant publishing.
  5. How does Repaint handle SEO during site creation?
    Automatically generates semantic HTML, meta tags, and structured content hierarchies during the import/build process.

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