srRAW Cinema Camera for iPhone

Product Introduction

1. srRAW Cinema Camera for iPhone is a professional-grade RAW video capture system designed specifically for iPhone 12 Pro/14 and newer models, offering uncompressed sensor data recording in CinemaDNG format. It bypasses Apple’s image processing pipeline to preserve natural color response and exposure latitude, functioning as a digital camera negative for post-production flexibility. The product integrates natively with DaVinci Resolve for direct grading and editing without transcoding, while its companion platform, cine.ma, provides community-driven feature development and training resources.
2. The core value lies in democratizing cinema-grade RAW workflows for mobile devices, enabling filmmakers to retain full creative control over color grading, noise reduction, and exposure adjustments post-capture. Unlike traditional iPhone video modes, srRAW eliminates in-camera processing compromises, delivering 14-bit depth and 2x color information compared to Apple’s ProRes 4:2:2. Its sustainable design philosophy ensures compatibility across multiple iPhone generations while fostering collaborative innovation through cine.ma’s user-driven roadmap.

Main Features

1. CinemaDNG RAW Capture: Records unprocessed sensor data at 14-bit depth, saving each frame as a CinemaDNG sequence accessible via iOS Files app or external SSDs. The custom encoder writes one RAW image every 41ms (24fps), supporting resolutions up to 4k CinemaScope on iPhone 16 Pro models and 2.5k on iPhone 15 Pro.
2. DaVinci Resolve Integration: Includes a “Plug n Grade” node tree for immediate color management in both free and Studio versions of DaVinci Resolve, eliminating transcoding steps. Pro members gain access to advanced grading node trees for look design, with future H265 proxy workflows planned for NLE compatibility.
3. Thermal-Optimized Workflow: Provides resolution and duration recommendations based on iPhone model thermal performance, such as 4k CinemaScope for 1-minute clips on iPhone 16 Pro or 2k for sub-1-minute captures on older 6GB RAM devices. Includes HDR viewfinder adjustments to compensate for unprocessed RAW previews.

Problems Solved

1. Eliminates Compromised Mobile Workflows: Addresses the limitations of iPhone video cameras that apply irreversible noise reduction, sharpening, and HDR processing by delivering unprocessed sensor data. This solves the problem of losing creative control in post-production for colorists and cinematographers.
2. Targets Professional Creators: Designed for filmmakers, documentarians, and commercial videographers requiring cinematic dynamic range and future-proof raw archives. Ideal for users who prioritize grading flexibility over in-camera conveniences like stabilization or auto-focus.
3. Mobile-Centric Production Scenarios: Optimized for run-and-gun filming, indie projects, and scenarios where traditional cinema cameras are impractical. Supports add-on lenses to counteract sensor cropping (e.g., 20% crop at 3k resolution) and integrates with gimbals for stabilization.

Unique Advantages

1. First iPhone Cinema Camera: Distinguishes from apps like Filmic Pro or Blackmagic Camera by exclusively focusing on RAW workflows rather than log-encoded video. Offers 14-bit depth versus Apple ProRes’ 10-bit, capturing 4 additional stops of latitude in shadows/highlights.
2. Community-Driven Development: cine.ma’s srRAW+ Build Program allows users to test pre-release features, vote on roadmap priorities, and access generation-specific capture engines (e.g., 2nd gen engine for Pro members). This contrasts with static app updates from competitors.
3. Cost-Efficient Ecosystem: Free tier includes srRAW+ “Kurosawa” build (3k resolution), DaVinci Resolve “Plug n Grade” toolkit, and srRAW101 training, while Pro members (€20 lifetime) gain affiliate rewards, srZOOM licenses, and dedicated Spaces for content monetization.

Frequently Asked Questions (FAQ)

1. Which iPhones are supported? srRAW on the App Store requires iPhone 15/16 Pro or Pro Max, while srRAW+ supports any iPhone with 6GB RAM (12 Pro/14 and newer). Thermal performance varies: iPhone 16 Pro achieves 4k CinemaScope for 1-minute clips, whereas older models like iPhone 14 may only manage 2k at sub-1-minute durations.
2. What does “lifetime” membership include? Plus members receive lifetime access to srRAW 1st gen builds and App Store codes, while Pro members unlock 1st/2nd gen builds, srZOOM free for one year, and perpetual affiliate benefits. No subscriptions—payments are one-time cohort fees (€1-20).
3. Does srRAW work with non-DaVinci Resolve software? While optimized for DaVinci Resolve, CinemaDNG files can be edited in Adobe After Effects or Baselight with limitations. Third-party tools like Color Finale (FCP) or Octopus RAW Studio (Premiere Pro) enable partial workflows, but proxy H265 support for other NLEs is planned via community polls.