Product Introduction
- fnel is a lightweight analytics tool designed specifically for solo founders to track user behavior and conversion funnels. It focuses on identifying drop-off points in key workflows like signups, payments, and onboarding.
- The core value lies in its simplicity: users can implement event tracking with minimal code and instantly visualize funnel performance without managing infrastructure or complex dashboards.
Main Features
- One-line setup: Implement tracking by adding a single code snippet and using simple
fnel.track()commands for each funnel step, eliminating backend configuration. - Real-time visualization: Monitor live conversion rates through auto-generated funnel charts that update dynamically as users interact with your product.
- Smart drop-off detection: Automatic alerts highlight stages with unusually high abandonment rates, complete with percentage comparisons and historical benchmarks.
- A/B test validation: Track experimental variants by attaching metadata to events (e.g., pricing page versions) and measure statistical significance in conversion lifts.
Problems Solved
- Eliminates the need for solo founders to set up and maintain complex analytics pipelines like Google Analytics or Mixpanel.
- Targets resource-constrained entrepreneurs who need actionable insights without hiring developers or data analysts.
- Ideal for validating critical user flows such as checkout processes, feature adoption sequences, and landing page conversions.
Unique Advantages
- Requires zero databases, servers, or third-party integrations—all data is processed and stored automatically by fnel's infrastructure.
- Innovative drop-off heatmaps visually prioritize problem areas using color-coded severity indicators (e.g., red alerts for >40% abandonment).
- Outperforms competitors through founder-specific pricing models (no per-seat charges) and code snippets that integrate in under 5 minutes.
Frequently Asked Questions (FAQ)
- How do I get early access? Join the waitlist via the website to receive priority onboarding and lifetime pricing offers.
- What’s required for setup? Add the JavaScript SDK snippet and call
fnel.track()at key user journey steps—no backend modifications needed. - Is there a free trial? Yes, all plans include a 7-day trial with full access to funnel visualization and A/B test tracking features.
- Can I track multiple experiments? Yes, attach custom properties like
variant: 'annual_plan'to events for granular A/B test analysis. - How is data exported? Export raw event data as CSV/JSON or integrate with existing tools via webhooks and Slack notifications.
