a/b testing Tools

Explore the best new a/b testing tools and products curated by the community.

Optibase: Beyond A/B Testing logo
Optibase: Beyond A/B Testing
Run A/B, split, and multivariate tests directly in Webflow
A/B TestingMarketingData & Analytics

Optibase is now more than an A/B testing tool. With this launch, teams can run experiments, personalize content, and see how users behave using heatmaps and recordings. All in one platform, built to be fast and easy to use. Learn what works, fix what doesn’t, and make confident decisions without complex or expensive tools.

2026-02-02
122
apptovid logo
apptovid
AI makes app promo videos from URLs.
ai assistantpromo video makerai generated advertisinguser acquisition

Generative AI for Mobile App & Game Growth

2026-01-29
78
AI-powered website segmentation by Croct logo
AI-powered website segmentation by Croct
Turn every click, engagement, and conversion into growth.
A/B TestingGrowth HackingWebsite Builder

Croct is a dynamic CMS with built-in personalization, AB testing, and analytics. Today, we're launching a new version of the product that not only provides real-time data about the user but also historical data. Now you can segment website visitors by the events they perform, specifying recency and frequency criteria for real-time audience segmentation.

2025-12-17
102
AI-powered website segmentation logo
AI-powered website segmentation
Turn every click, engagement, and conversion into growth.
A/B TestingGrowth HackingWebsite Builder

Croct is a dynamic CMS with built-in personalization, AB testing, and analytics. Today, we're launching a new version of the product that not only provides real-time data about the user but also historical data. Now you can segment website visitors by the events they perform, specifying recency and frequency criteria for real-time audience segmentation.

2025-12-17
69
Xplorer logo
Xplorer
A Secure, 100% Local API Client
APIA/B TestingTech

Stop sending API secrets to the cloud. 🛑 Meet Xplorer: The secure, 100% local-first API client. It runs your existing Postman collections instantly—ZERO migration needed. 🔒 No Cloud Sync 👤 No Accounts Required 🚫 No Telemetry ⚡️ Core Features Perpetually Free. Built for enterprise teams who need an "escape hatch" from cloud-forced tools. Your data stays on your machine. Period.

2025-11-25
58
Xplorer - API Client, Done Right logo
Xplorer - API Client, Done Right
A Secure, 100% Local API Client
APIA/B TestingTech

Stop sending API secrets to the cloud. 🛑 Meet Xplorer: The secure, 100% local-first API client. It runs your existing Postman collections instantly—ZERO migration needed. 🔒 No Cloud Sync 👤 No Accounts Required 🚫 No Telemetry ⚡️ Core Features Perpetually Free. Built for enterprise teams who need an "escape hatch" from cloud-forced tools. Your data stays on your machine. Period.

2025-11-25
55
Stellar logo
Stellar
Lightning-fast A/B testing platform
A/B TestingConversion OptimizationCRO Tools

Stellar is a lightweight and fast A/B testing platform that allows you to test any website in minutes and is loved by CRO marketers.

2025-10-25
59
Stax logo
Stax
Move your LLM evals from vibes to data
A/B TestingDeveloper ToolsArtificial Intelligence

Stax is a tool from Google Labs to solve LLM evaluation. Move beyond "vibe testing" by building custom autoraters to measure what matters to you. It's a full toolkit for testing your AI stack with your data, with support for all major model providers.

2025-09-05
71
Optibase 2.0 logo
Optibase 2.0
The ultimate A/B testing app for Webflow
A/B TestingMarketingData & Analytics

Make data-driven decisions for your Webflow site with Optibase. Test everything from copy to design or even entire pages and improve your conversions.

2025-08-29
70
Oboe logo
Oboe
High performance experimentation platform
A/B TestingGrowth HackingDeveloper Tools

Oboe is a blazing-fast, code-first A/B testing platform built for developers. Run experiments without PR bottlenecks, bloat, or platform tax. Front-of-stack, edge-delivered, and analytics-friendly.

2025-06-29
57
CMS-powered UI components by Croct logo
CMS-powered UI components by Croct
Component library with personalization and AB testing
A/B TestingDeveloper ToolsDevelopment

A plug-and-play component library that gives the power to create high-converting UIs, personalize, and experiment directly in the CMS. Built for developers who need to build fast, loved by product teams who need to optimize faster at scale.

2025-06-02
224
CMS-powered UI components logo
CMS-powered UI components
Component library with personalization and AB testing
A/B TestingDeveloper ToolsDevelopment

A plug-and-play component library that gives the power to create high-converting UIs, personalize, and experiment directly in the CMS. Built for developers who need to build fast, loved by product teams who need to optimize faster at scale.

2025-06-02
66
Choosr logo
Choosr
Discover What the World Thinks
Social NetworkSocial MediaA/B Testing

Want to know what the world thinks? Create quick, visual A/B questions on anything - from personal dilemmas to hot topics, and let the world vote on them in real time. Vote on other people’s choosrs and shape public opinion while you scroll.

2025-05-06
53
PromptPerf logo
PromptPerf
Instantly test and compare AI prompts results across models
A/B TestingArtificial IntelligenceData & Analytics

PromptPerf lets you test a prompt across GPT-4o, GPT-4, and GPT-3.5 and compares results to your expected output using similarity scoring. Models change fast. Prompts break. This helps you stay ahead. Unlimited free runs. More models coming soon.

2025-05-02
56
Viva Labs logo
Viva Labs
Winning AI Video Ads
A/B TestingMarketingAdvertising

AI video ads that actually convert. Our suite of agents researches winning messages, generates professional UGC/B-Roll content, and analyzes ad performance—in just a few minutes.

2025-04-03
82

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