Animation Builder by Unicorns Club

Product Introduction

1. Animation Builder by Unicorns Club is a free tool designed to transform static LinkedIn posts into dynamic, TikTok-style videos for showcasing startup achievements. It eliminates the need for design expertise by offering pre-built templates, customizable animations, and automated formatting for social media platforms. Users can create professional highlight reels in minutes using text, screenshots, emojis, and brand assets. The tool exports videos as MP4 files optimized for sharing on LinkedIn, TikTok, and community platforms.
2. The core value lies in democratizing video content creation for non-designers, enabling founders to visually communicate milestones without outsourcing or complex software. It enhances engagement by converting text-heavy updates into eye-catching animations that align with modern social media trends. By streamlining the design process, it allows users to focus on storytelling while maintaining brand consistency.

Main Features

1. Template Selection: Users choose from multiple video templates, including "Text & Screenshot" and "Text & Emoji," tailored for startup updates and product launches. Templates feature timed scene transitions, animated captions, and synchronized background effects like confetti or sparkles. Each template supports adjustable durations (e.g., 0:06–0:10) and aspect ratios optimized for vertical video platforms.
2. Customization Tools: The tool provides granular control over fonts (Arial, Roboto, Outfit), animations (15+ effects like Magic Stars and Rainbow Confetti), and emoji reactions. Users upload brand logos (100x100px minimum, 20MB max) and main images while editing text fields with real-time character counters (e.g., 170 symbols for opening lines). Scene-specific timing adjustments ensure precise synchronization between visual and text elements.
3. MP4 Export: Videos render in 1080p resolution with a maximum file size of 20MB, compatible with all major social platforms. The export process includes automatic compression to maintain quality while adhering to platform upload limits. Users receive a preview mode to verify timing and asset placement before finalizing the video.

Problems Solved

1. Design Inaccessibility: Addresses the challenge of creating polished video content without graphic design skills or expensive software like Adobe After Effects. Automated template layouts and preset animations replace manual timeline editing.
2. Time Constraints for Founders: Targets entrepreneurs and community managers who need to publish frequent updates but lack bandwidth for content production. The tool reduces video creation time from hours to under 5 minutes per project.
3. Low Engagement on Text Posts: Solves the problem of low visibility for text-based LinkedIn announcements by converting them into motion-rich videos proven to increase shares and comments. Use cases include funding round announcements, product launches, and monthly growth reports.

Unique Advantages

1. Zero-Cost Model: Unlike paid tools like Canva Video or Animaker, Animation Builder operates entirely free with no watermarking or subscription requirements. Users access all templates and effects without tiered pricing.
2. Platform Integration: Directly ties into Unicorns Club’s ecosystem, allowing users to earn "Sparks" (internal currency) through activity and redeem them for premium features like extended video lengths or exclusive templates.
3. Technical Precision: Offers pixel-level control over asset placement (100px minimum image dimensions) and font rendering, ensuring crisp outputs across devices. Unique animations like "Surprise Confetti" and "Money Confetti" are tailored for startup celebration culture.

Frequently Asked Questions (FAQ)

1. How do Sparks work with Animation Builder? Sparks are earned through platform engagement (e.g., profile setup, monthly updates) and can unlock advanced features like custom intro sequences or branded template slots. New users receive a random Sparks bonus (up to 350) upon joining.
2. What image formats and sizes are supported? The tool accepts .jpg, .jpeg, .png, and .webp files under 20MB, with minimum dimensions of 100x100px for logos and main images. Uploads are validated automatically during the editing process.
3. Can I edit videos after exporting? Exported MP4s are final renders, but users can revisit saved projects to adjust text, swap images, or change animations before re-exporting. Real-time collaboration or version history is not currently supported.
4. Are there restrictions on commercial use? Videos created with the tool can be used commercially, including on LinkedIn company pages or investor pitch decks, provided users adhere to Unicorns Club’s Terms of Service. Attribution is not required.
5. How does the font customization work? Users select from 10 optimized fonts (e.g., Trirong, Questrial) with anti-aliasing for readability on small screens. Font sizes auto-adjust based on text length, but manual overrides are unavailable to maintain template integrity.